Facebook does not need a new name because Facebook is not a problem. The USA is the problem and should consider a new name: the SUA (Soviet Union of America).
Involvement in politics seems to be the Facebook problem today. Political conversations became relevant on Facebook because they are not happening among politicians or media pundits. Facebook is not the problem. It is the mirror of the dysfunctionality of media and politics. If you do not like what you see in a mirror, the mirror is not the problem.
Facebook is evil because it is us, as I explain in my essay devoted to this issue, https://virtualagora.us/facebook-is-evil-because-it-is-us-8d6d02edf7cb.